
Samanah Duran
"I created Siren Grounds to be more than coffee—it’s a movement for women. Every bag we roast is a tribute to women rewriting the rules, building power on their own terms, and claiming space where they’ve too often been overlooked. As a wellbeing coffee company, our mission is to support women at every stage of life—helping them not only fuel their ambition but also rethink their relationship with coffee, choosing balance, energy, and ritual that truly serves them. Siren Grounds exists to support women as fiercely as we possibly can, and to remind the world that our voices, like our coffee, are unforgettable, and impossible to dilute."

The Woman Herself....
Samanah Duran is a British entrepreneur, Forbes 30 Under 30 honouree, and the visionary founder of BEYOUROWN® – a platform championing female entrepreneurship and leadership. With a powerful voice in personal branding, business strategy, and women’s empowerment, Samanah has become a magnetic force for ambitious female leaders navigating the space between six and seven figures. Her bold, disruptive presence continues to inspire a new generation of women to lead with authenticity, resilience, and purpose.
Samanah is now also building a female-first coffee company SIREN GROUNDS that goes beyond the typical caffeine fix. Designed to support us on every level – mind, body, and soul – this brand redefines how we fuel ourselves daily. With a sharp focus on wellbeing, education, and conscious consumption, her mission is to open a new dialogue around caffeine, encouraging women to be more intentional and informed about what they consume as they build powerful, purpose-led lives.